A HOLISTIC VIEW ON WORKING, LIVING AND MOBILITY The future of how we work, live and move around are tightly intertwined. These 3 forces, each with their own perfect storm, could create a ‘metastorm‘ that will bring about a huge transformation in our society. Complex problem solving requires holistic thinking and cross sector & industry collaboration to make things work. Technology […]
How Empathy Can Transform Your Business The Harvard Business Review stated a few months ago : “Empathy is one of those buzzwords that sound really good, but very few companies actually understand what it means, much less how to practice it. Essentially, customer empathy is the ability to identify a customer’s emotional need, understand the […]
We’re a company from Dublin, Ireland that holds events across the world: Web Summit in Lisbon, Collision in Toronto and RISE in Hong Kong. Forbes has said we run “the best technology conference on the planet”; The Atlantic that Web Summit is “where the future goes to be born”; The New York Times that we […]
DEMYSTIFY THE COMPLEX WORLD OF DATA AND MARKETING TECHNOLOGY How do you build a data culture, strategy, and technology foundation? How to be more intentional about the technology you chooseto improve your marketing and sales engine across the customer lifecycle? How do you build a customer data infrastructure? How do you marry data from […]
Marketing used to be about creating brands and generating sales. Today marketing is about managing brands that create value for customers. Customer centricity has been on the marketing agenda for years. Today an increasing number of brands are taking up their role in society. Sustainability, equality are no longer stand alone strategies but are a […]
Acquisition, Activation & Retention Growth Process & Experimentation Growth Teams, Mindset & Metrics Product Marketing & Management Onboarding & Engagement Referral Growth & Network Effects Lessons from World's Fastest Growing Companies B2B & Enterprise Growth B2B Growth Strategies & Channels for 2019 Sales Enablement & Account Based Marketing C-level Growth Perspective (VP Growth, CMO, CEO) […]
De UBA Xmas Lunch, bekend als hét topevenement van de communicatiewereld in België, brengt 1.400 professionals, adverteerders en andere spelers uit de mediawereld samen. Tijdens een feestelijke lunch ontmoet u collega's en kan er uitgebreid bijgepraat worden. Waarom u de UBA Xmas Lunch niet mag missen? Het evenement brengt professionals, adverteerders en andere spelers uit de […]
What's next for 2020 ? Let's dive in! The Social Media landscape is changing very fast and has become an integral part of people's lives and daily routines. Given the importance of social media in consumers' lives, marketers and businesses run towards social platforms to connect with their target customers. There is a content overload […]
Afspraak op 23 januari 2020 om 14u30 uur. Dan klinken we samen op het nieuwe jaar in Brouwerij Lindemans in Vlezenbeek. En hoe kan dat beter dan met Lambiek, het oudste bier van de wereld, of één van hun vele award-winnende geuzen of fruitbieren? Op het eerste SafeShops Café van 2020 deelt Greet Dekocker, onze […]
Consumer relevance in a digital world How do you, as a retailer, make the difference in a world where digital has become the new norm? In the same way as you always have – by being better at something that is relevant to your target group. Discover how, and why, making smart choices is the […]
Inspiring international speakers and trailblazing Video experts will share their knowledge on boosting business growth and strengthening your brand content with Video! Afterwards, they'll give hands-on "video first labs" so you can start winning with video too! Key topics for the main stage. Data-driven Video Dynamic Video Optimisation Personalised Video Campaigns Driving results with video […]
Organizations are challenged to improve and accelerate the transformation of their business activities, competencies, processes and models. IRIS Professional Solutions has proven expertise in the building blocks which are needed to succeed on a project, process and strategy level. As your trusted advisor we will continue on our ELAN and guide you during your Digital Transformation journey. […]