Content has always been one of the vectors of progress for mankind, playing the key role in driving behavior and move people both physically and mentally. Communicating, sharing, informing and entertaining are but a few of the different appearances of content. The single key common element in all content forms is impact!
In today’s world the importance of content, as the sole currency to earn attention, is becoming more important than ever before. At the same time, it seems to become more challenging than ever before to develop and distribute content that effectively generates impact….
In that context we are challenged by…., Content, the New Frontier of Marketing.
The program consists of two parts:
- During the afternoon, 200 marketers can enjoy the #CMFF INSPIRATION-programme, consisting of international keynote speakers and cases premiering to the audiences in Belgium and Luxembourg.
- #CMFF INTERACTIVE (prior to enjoying the afternoon programme), selecting 2 topics from the 12 expert tables hosted by participating Customers member Agencies. A unique experience to listen & learn, to share & collect experiences, and to harvest practical knowledge and new ideas for immediate use in your own marketing activities. Access to the morning program can exclusively be obtained through the participating Custo Member agencies.